5 SIMPLE THINGS TO GROW YOUR BLOG IN 2020
Find a Niche
So what is a niche? A niche is the main focus of your blog’s content which is directed to a targeted market. For example, if you’re a mom blog, your niche may be focused on children’s clothes, baby food, registry items, favorite maternity clothes, parenting tips, baby accessories, educational toys, or nursery designs. Your target market would be parents or more specifically moms with kids of all ages. You can get super specific and narrow it down to moms with newborns. Your content and blog posts will reflect the same ideas I listed about and any photos or videos will reflect the niche and relate to your target market. Starting a blog about becoming a new mom probably won’t include reviews of Harley Davidson motorcycles or your grandmother’s recipe for pound cake.
Be Yourself!
It’s only natural as a blogger to be inspired by other influencers. Find ways to make your content your own! Don’t copy and paste someone else’s post or caption word for word. Being an imposter won’t get you very far and will decrease your uniqueness which is something you want to keep.
Engage With Your Audience
Think about all of the platforms that you use to share your blog posts, photos, updates, and videos. Whether you use Instagram, Pinterest, YouTube, Facebook, or a personal blog remember to like other people’s posts and comment as well. Share the love! Joining Facebook groups with other bloggers with similar interests is a great way to create relationships through networking. Be sure to sign up for my emails so that you can get first dibs on new posts, blog templates, courses, and collaborations! My favorite part of blogging in A Luxuriant Life is networking online and talking to other influencers who are fun and share similar goals for their personal and professional lives.
Focus On Quality
I know how tempting this can be when you’re a new blogger. You may think to yourself if I do 1000 blog posts my blog will skyrocket and I’ll get millions of viewers, likes, comments, and shares. This isn’t necessarily true. I think it’s important to narrow down your niche and post relevant content which may consist of nice photos and written content. I’m not saying you have to spend thousands of dollars on a professional photographer. There are plenty of ways to take photos with your iPhone with the use of editing apps which are often free. I have invested in different kinds of lights such as ring lights for my makeup area and phone. I have four different tripod stands from Amazon which are perfect for different types of pictures or filming, and all of the options are extremely affordable. Some of my favorite editing apps are Lightroom, Moldiv, and Beauty Plus!
Use Hashtags
Using hashtags is a great strategy for sharing your content with a larger audience. I have played around with hashtags for two of my businesses and I can see the difference in my engagement. All major platforms allow hashtags but have different requirements for how many you can use for each post. Forget about the algorithm stuff you’ve heard in the past, hashtags should remain a permanent part of your posting habits. You’ll see people who will encourage you to use less, well, that just means that your post will have fewer viewers too. The same can be said for when you use hashtags that have millions of followers. Your content is going to be pushed to the bottom. A rule of thumb is to plan ahead and make sure you’re tagging a variety of large and small hashtags and ALWAYS use your blog name in at least one! Remember to keep your hashtags relevant to what your posts are about. For example, don’t use #ilovemydogs if your post or blog is about Louis Vuitton handbags.
I wanted to thank you so much for stopping by today and reading my post. I have so much more I wanted to share with you. Be sure to sign up for my emails so that you can get first dibs on new posts, freebies, content, and collaborations with other awesome bloggers! XOXO
